PRMconnect’s Leadature offers multi-lingual functionality


CHICAGO — Leadature from PRMconnect, the technology solution that continues to revolutionize the lead capture and e-literature process, now has multi-lingual functionality.

Recently introduced at a show in Italy, the new feature allows users to self-select the language they want to converse in. In its debut launch, Leadature functioned simultaneously in Italian, French, German and, Greek and English.

Users used a simple touchscreen interface to select their language of choice which was reflected in both the on-site experience and in the literature they selected.

“Our clients consider Leadature an essential tool in their attendee interaction, measurement and post-show follow-up and wanted to use Leadature across their entire global program,” said Dean Hills, PRMconnect’s Digital Strategist. “Adding multi-lingual functionality removes another barrier for the international exhibitor and helps unite their entire program and associated measurement data into one database, which is a powerful tool.”

Leadature frees exhibitors from simple capture boxes and yesterday’s lead tracking limitations while connecting them in real-time with their leads and data captured. Exhibit managers are using Leadature to capture and qualify leads, instantly notify field sales representatives, distribute e-literature, and generate instant metrics.

PRMconnect is powering revolutionary technology for the convention industry including Leadature, LeadatureExpress and Event Evaluator. PRMconnect, the participant relationship management experts. For more information, visit
buy zithromax sorry.