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Island Hotel Names Director of Sales & Marketing

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Kevin Sanford

NEWPORT BEACH, Calif. — Island Hotel Newport Beach, an AAA Five Diamond property set amidst five lush acres in the heart of Newport Center, has named Kevin M. Sanford its new director of sales and marketing.
According to Richard R. Evanich, managing director of Island Hotel, Sanford will oversee all aspects of marketing and related activities for the 295-room hotel, including strategic development and implementation of all branding programs, annual marketing plans and market research, as well as the production of print and electronic marketing collateral, and website development. In addition, he will lead and direct conference services, group, transient and catering sales teams.

“Kevin is a respected and skilled hospitality and travel industry professional, and we are thrilled to have him lead our sales and marketing teams,” Evanich said. “He is an important addition to our executive staff, and his talents will be critical as we continue to position Island Hotel as one of the region’s top luxury hotels, for both business and leisure travelers.”

With more than 20 years of hospitality industry experience, Sanford was most recently the national sales director for the Long Beach Area Convention & Visitors Bureau. He also has extensive experience in the luxury hotel arena, and was with The St. Regis Resort, Monarch Beach in Dana Point, Calif., for six years, working his way up the ranks from senior sales manager to director of sales. Prior to that, he was national sales manager for the Westin South Coast Plaza in Costa Mesa, Calif. He is a resident of Huntington Beach.

Overlooking the nearby islands of Balboa, Lido and even Catalina, Island Hotel Newport Beach was originally built in 1986 by the Irvine Company and now features: 295 recently renovated guestrooms and suites; a 4,000-square-foot spa; a 3,000-square-foot resort-style pool; an award-winning restaurant and lounge; a fitness center; two outdoor; lighted tennis courts; and over 22,000 square feet of meeting space. The hotel is across the street from the acclaimed Fashion Island shopping center, and just minutes away from Newport Harbor.




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