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Experiential marketing agency sweeps Astrid Awards’ trade show category

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Pokemon-500

The Pokémon booth uses design to create intimate spaces where exhibit staff can play the Pokémon playing card game with attendees.

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the Oculus exhibit create an oasis of calm on the busy show floor.

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HUNTINGTON BEACH, Calif. — Freddie Georges Production Group swept the 2016 Astrid Awards’ trade show design category, winning the Gold, Silver and Bronze awards for the exhibits it created for clients 2K, Oculus and Pokémon.

The exhibits, which ranged in size from 15,000 square feet to 800 square feet, were selected by an international jury of design professionals on the basis of concept creativity and production quality.

Freddie Georges, founder and CEO of FG|PG, notes that the awards recognize both the company’s design capabilities and the fabrication expertise of its in-house production facility, The Shop@ShowReady.

“These three awards confirm our team’s ability to consistently deliver creative design solutions for any size project—design that helps our clients achieve their experiential marketing goals,” Georges said.

Each of the winning exhibits amplified its brand message by focusing on attendee engagement. FG|PG designed larger-than-life scenic displays and multiple interactive elements to immerse attendees in 2K’s recently released BATTLEBORN and XCOM 2 games.

The 20-foot high walls of the Oculus exhibit create an oasis of calm on the busy show floor, allowing the Oculus products to shine while attendees enjoy hands-on demos.

The Pokémon booth, which also won a second place Best in Show Award at GameStop 2015, uses design to create intimate spaces where exhibit staff can play the Pokémon playing card game with attendees in fun, head-to-head competitions.

 


FG|PG is a passionate, creative team that combines decades of experience with a wide range of services to deliver extraordinary exhibits and events. (May 11, 2016)

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