QUINCY, Mass. — Hill & Partners, Inc., a full-service tradeshow exhibit design firm, partnered with Samsonite to premier a sleek and modern booth at CAMEX Campus Market Expo 2011 held February 27 - March 1 at the George R. Brown Convention Center in Houston, Texas.

Samsonite, headquartered in Mansfield, MA with locations throughout the world, is the foremost manufacturer of contemporary luggage and travel accessories.

 

Hill & Partners brought Samsonite to CAMEX – the higher education retailing industry’s largest trade show and educational event featuring product categories targeted to the college student consumer – with a clean and contemporary 10x30 custom turn-key rental property. The booth featured an eye-catching stepped back wall that showcased the Samsonite extensive backpack, messenger bag, and accessories lines, making for a strong branded environment.

 The booth, which created a mini-store atmosphere, also highlighted Samsonite’s partnership with EA Sports with a display of the EA line of backpacks.

“Hill & Partners has proved to be a great tradeshow partner for us. They have always worked within out budget parameters to develop some great booths and have gone above and beyond to manage our expectations," said Stephanie Goldman, Director, Marketing Communications at Samsonite LLC.

Michael McMahon, President and CEO of Hill & Partners, Inc., said, “It was a rewarding experience to bring Samsonite to CAMEX 2011 with a fresh and minimal booth; this highly-attended show allows vendors to deliver their product line and branded message to a large college age audience, thereby creating consumer relationships for the present and the future.”

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Hill & Partners, Inc. is a full service exhibit design company specializing in three dimensional branded environments for tradeshows, events and facility installations. Over the past 15 years, the company has earned a reputation for exceptional strategic insight, strong account management and inspired design services. The team at Hill & Partners has worked across many industries and six continents.