News & Information for Trade Show, Meeting, Convention & Exhibit Professionals
May 27, 2010
• Happy Memorial Day Weekend
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News & Information for Trade Show, Meeting, Convention & Exhibit Professionals |
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May 27, 2010
• Happy Memorial Day Weekend
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Richard J. Wurm People Making News Trade Show Expo shares news and information with exhibitors, marketers, planner and all trade show professionals. Contact us for advertising opporunities. TRADE SHOW ExPO
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San Diego No. CVB adds Tolbert and Razaq to sales team
SAN DIEGO, Calif. — The San Diego North Convention & Visitors Bureau has added industry veterans Jim Tolbert and Wahid Razaqi to its team, and partnered with Washington, D.C. marketing firm JSP Marketing. Bringing over 30 years of combined hospitality experience to the Bureau, National Sales Managers Razaqi and Tolbert will be responsible for pursuing targeted vertical niche markets to capture new group business for the San Diego North region.
Tolbert, who more than 20 years of hotel and resort management experience, formerly worked at luxury properties in southern California and Phoenix, serving as a sales manager at the Island Hotel, Four Seasons Aviara and La Costa Resort and Spa.
Razaqi will be concentrating on the military sectors both locally and based in Washington D.C., giving special attention to the Department of Homeland Security, U.S. Navy and U.S. Marine Corps.
[READ MORE]
Lemmon joins Hargrove’s Chicago office
CHICAGO — Hargrove, a national general services contractor, announced the addition of Bill Lemmon to the Hargrove team as a national sales executive.
Hargrove is in the unique position of having experienced steady growth in the past few years in spite of the economic downturn. The company attributes its growth to an integrated product offering, quality service and creativity.
[READ MORE]
Planting a seed
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Photo courtesy of graylock.com |
| In celebration of Arbor Day, dozens of Hilton New York team members, friends and families gather at Randall’s Island in New York City on Saturday, May 1 to plant more than 60 trees. Hilton New York partnered with Earth Day New York, MillionTreesNYC and the Randall’s Island Sports Foundation in a joint event that underpins the hotel’s ongoing commitment to being an environmentally conscious neighbor in New York City. |
News this issue:
Also read exhibit expert Barry Siskind’s column
ST. LOUIS — Experiential marketing agency Switch is alive and thriving, having had to re-brand itself several times over the past 30 years, plus weather the storm of the worst recession since the Great Depression.
Switch celebrated its 30th anniversary on April 1.
Switch was originally launched in 1980 as Busch Creative Services Corp., which planned and executed meetings and events for the Anheuser-Busch Cos. Inc. In 2002, the brewer sold off the marketing company to three of its managers and it became The Spark Agency Inc. [READ MORE]
Show News
LIGHTFAIR International moves to Philadelphia for 2011
ATLANTA, April 14, 2010—The 2011 edition of LIGHTFAIR International, the world’s largest annual architectural and commercial lighting trade show and conference, will be staged in Philadelphia at the Pennsylvania Convention Center in a move that gives exhibitors and attendees the convenience of a continuing East Coast venue during the renovation of New York’s Jacob K. Javits Convention Center, LFI’s traditional site.
LFI is staged alternately annually in New York and Las Vegas. The newly renovated and expanded Pennsylvania Convention Center affords LFI 2011 exhibitors and attendees a venue well-suited to the unique requirements of its Conference and Trade Show, which in the 2009 New York event saw more than 23,000 registered attendees.
The newly expanded Pennsylvania Convention Center encompasses more than one million square feet of exhibit hall facilities, creating the largest contiguous exhibit space in the Northeast.
Meanwhile, the renovation and expansion of the Jacob K. Javits Convention Center, occurring simultaneously with LFI 2011, is designed to create a totally refurbished environment of spectacular spaces and amenities unmatched in its existing facilities. [READ MORE]
Digital Signage Technology
Helios puts the ‘wow’
in digital displays
By Vincent Hernandez
Trade Show Expo
LAS VEGAS — Mike Schaiman carried a backpack containing his laptop while attending Exhibitor2010 this past March. A trade show booth may have been more practical for him but his busy schedule made it difficult for his company to fully participate in Exhibitor2010.
Inside his backpack he carried a presentation that should have been seen by all attendees. Without a booth Schaiman, the managing director of sales and business development for Helios Interactive Technologies, resorted to contacting a few people to demonstrate his technology, which is changing way companies interact with people through compelling interactive experiences.
To demonstrate Helios’ technology, Schaiman used his laptop to show examples of how his 3-D interactive display interacts with individuals. The technology interacts with an ordinary paper containing an advertisement or some other photo image. All that is needed is a computer with a Web camera.
[READ MORE and view a YouTube video]
New Orleans Convention Center hosts meetings technology guru
Corbin Ball claims New Orleans CC to be among the best
NEW ORLEANS — In an effort to become one of the most technologically capable convention centers and destinations in the industry, the New Orleans Ernest N. Morial Convention Center invited meetings technology guru Corbin Ball to address Convention Center employees and local hospitality industry professionals on the latest trends impacting meeting planning, associations and society in general.
The New Orleans Ernest N. Morial Convention Center’s technological capabilities impressed Ball, who was a self-described “geek before it was chic.” “The New Orleans Ernest N. Morial Convention Center has developed a service-oriented, very strong IT infrastructure that appears to be among the best around,” said Ball.
In his program, “Emerging Technologies: Don’t be Left Behind,” Ball gave an overview of social media sites, mobile technology and GPS-based technology and how they will change the meetings industry dramatically in the next two to three years. Ball also discussed how to prepare for these changes to be able to work more efficiently and effectively. [READ MORE]
Destination News
Las Vegas No. 1 trade show destination for 16 straight years
LAS VEGAS — Las Vegas continued its reign as the No. 1 trade show destination in North America, hosting the most “Tradeshow Week 200” largest shows for the sixteenth consecutive year in 2009.
“Billions of dollars have been invested in the facilities, amenities, and service to make Las Vegas the premier convention destination and that collaborative effort continues to pay dividends,” said Rossi Ralenkotter, president/CEO of the Las Vegas Convention and Visitors Authority (LVCVA).
Las Vegas hosted 45 of the 200 shows, more than twice the number of any other destination. The Las Vegas shows encompassed more than 19 million net square feet. The next two cities on the list were Chicago with 25 shows and 7.5 million net square feet and Orlando with 18 shows and 5.3 million net square feet. [READ MORE]
Cosmoprof North America
Cosmoprof offers Wi-Fi on show floor
LAS VEGAS — Cosmoprof North America announced that one of the complimentary services that will be offered at this year’s show is Wi-Fi.
Show organizers know that while this is the only all-encompassing business-to-business beauty tradeshow event in North America, attendees are still extremely busy and would like to be able conduct business without interruption.
Cosmoprof North America 2010 will take place July 18-20 at the Mandalay Convention Center in Las Vegas. [READ MORE]
Trade Show Management
Show organizers can save money
Operational Cost Analysis from TradeshowLogistics Provides Show Organizers with Means to Control Exhibitor Costs
ATLANTA — TradeshowLogistics, a creator of show management solutions, now provides its show floor-focused TL Operational Cost Analysis on an à la carte basis. This service delivers full transparency through an itemized show floor service and equipment budget on a live spreadsheet.
Show organizers see actual costs without markups or cost shifting—including the cost of show management’s own services (traditionally provided by the general contractor at no or reduced cost) that are funded through exhibitors’ drayage rates. [READ MORE]
Find the joy of exhibiting
Are you happy with your trade show efforts? I am not asking if you are satisfied with your results but rather if your efforts bring you satisfaction. Exhibiting takes a lot of time, requires a tremendous amount of energy and puts you under a considerable amount of pressure to perform.
Exhibiting requires a herculean effort to be the best you can when you are meeting clients face to face. Are you happy doing what you do?
There is more to happiness than an occasional smile and a good belly laugh. We live in a culture that continually bombards us with the promise of instant happiness. If we drink the right beer, take the right pill, drive the right car, or land a new account, happiness can be ours. Yet, how many of us are truly happy?
Experient assists clients with relocation after Nashville flooding
TWINSBURG, Ohio — As historic flooding of the Cumberland River leaves Nashville and other middle Tennessee areas reeling since the May 3 inundation, Experient, the source for integrated meeting and event solutions, has been hard at work assisting its clients whose events are affected.
Among the events impacted by flooding is the Romance Writers of America’s 2,000-person Annual Conference, scheduled for July 27 to 31 at Gaylord Opryland Resort & Convention Center.
With Opryland’s beautiful indoor atriums slowly draining from ten feet of water and the venue closed for the next 90 days to assess the flood damage, Experient stepped up to assist RWA with relocation.
Linda Walter, CMP, strategic account manager with the Experient St. Louis office, immediately began the search for a facility suitable for RWA’s event. Within 48 hours, Walter researched and negotiated a contract with the Walt Disney World Swan and Dolphin Resort in Orlando, and the document was signed by mid-afternoon May 5. [READ MORE]
SUDBURY, Mass. – 
Russo is vice president of Kuehne & Nagel Inc., one of the world's leading logistics companies. She oversees the direction of the exhibition/special event division. Russo has been in the international exhibition industry for over 20 years, having served as IAEE chair in 2003. 
DALLAS — IAEE Robert L. Krakoff Future Leaders Institute “Legend of the Industry" and Former Chairman Chuck Schwartz, CEM, chairman of ConvExx, will be inducted into the Specialty Equipment Market Association's (SEMA) Hall of Fame this summer. This honor is bestowed only on those individuals whose integrity and vision have significantly contributed to the growth and innovation of the automotive specialty-equipment industry.
To be considered for the award, nominees must have been in business at least three years, have fewer than 100 employees and less than $40 million in annual revenue, as well as be an active member in the community and a chamber member.
CHICAGO — TheWit Hotel brand welcomes Brian Quinn as Senior Director of Sales of theWit Hotel in Chicago. Quinn brings more than 22 years of experience in sales and marketing at luxury properties to his position at theWit Chicago.
