Online Technology

Innovative technology bolsters Freeman’s industry leadership

Advancements in online ordering enhance customer experience with
new features, increased flexibility, support

DALLAS — Continuing to provide customers with innovative solutions and the highest level of customer service, Freeman, the world's leading provider of integrated services for face-to-face marketing events, has enhanced its online ordering system, the industry’s first truly integrated platform offering a complete online event information, planning, and ordering resource that provides an improved customer experience.

The online ordering system was updated as a direct result of customers’ strategic input, and speaks to Freeman’s commitment to provide innovative services and products that will improve its customers’ online experience. For more information, go to www.freemanco.com.

Freeman’s enhanced online ordering system is even more user-friendly, easier to navigate, and gives exhibitors a more engaging online experience that takes their event from beginning to end in one easy-to-use site. The new online experience provides show managers more customized branding opportunities to support their show.

“The online ordering system was revamped as part of Freeman’s on-going effort to provide customers with industry leading innovation,” said Joe Popolo, CEO of Freeman. “The enhancements to our online ordering system are another great example of how Freeman supports our customers’ changing needs. We have improved online ordering to be an optimal blend of innovation, efficiency and flexibility, all designed for the ultimate customer experience. This is not only a great achievement for our company, but for our customers’ face-to-face marketing efforts, and we look forward to bringing them more innovative solutions.”

Some of the new online ordering system features include single sign on and integrated ordering, Freeman’s single sign on feature allows exhibitors to transition seamlessly from a show website to Freemanco.com without having to re-enter a username and password, providing a more cohesive experience. The integrated ordering feature gives exhibitors the ability to order all Freeman services, including AV, as well as non-Freeman services such as floral, photography, lead retrieval, and internet, from specialty contractors via Freemanco.com.

“As a world-wide Conference and Exhibition owner and producer, PennWell's goal is to provide the highest customer service to our clients,” said Lisa Gasaway, manager, Domestic Event Operations, PennWell Corporation. “Offering them a single turnkey online portal through Freeman provides a more efficient way to manage their exhibition and order services in a one stop shop, taking customer service to a whole new level for PennWell.”

Freeman continues to provide its customers with supportive tools that enhance their online experience. In addition to the overhaul of the online ordering at Freemanco.com, Freeman’s online event management tool, iPLANNER + was recently enhanced to allow users to review event-related graphics files in PDF format and create notes and annotation directly on the graphics files. Freeman customers can expect more innovative services and products that will make their planning online easier and more efficient. Solutions like these and future ones play a major role in Freeman’s continued growth and leadership in the industry.

Freeman (www.freemanco.com) is the world's leading provider of integrated services for face-to-face marketing events, including expositions, conventions, corporate events and exhibits. Clients engage Freeman for strategic counsel, creative development and on-site logistics execution for face-to-face events of all sizes. With 40 offices in North America, Freeman produces more than 3,000 expositions annually, including 102 of the largest 200 U.S. trade shows, and more than 10,000 other events worldwide. The company has received numerous awards recognizing outstanding efforts in industry leadership, creative design, community service, innovation and customer-driven partnerships.