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VENUE NEWS
PRA Destination Management LV earns ADME Certification
LAS VEGAS — PRA Destination Management Las Vegas, a leading destination management company in the region, has earned the highly coveted accreditation certification from the Association of Destination Management Executives (ADME) of Accredited Destination Management Company (ADMC), according to Madelyn Marusa, DMCP, vice president of PRA Destination Management, Inc. an Allied International Company.
 “This entire accreditation process reinforces PRA’s commitment to delivering first class service to our clients”, commented Marusa. “The award-winning team of PRA Las Vegas has set standards unmatched in our industry and we are so proud of this group and the work they have completed in order to achieve this very well-deserved ADME accreditation.”
PRA Las Vegas joins eight PRA offices having earned this ADMC designation. Each office completed a successful review of the application by the ADMC commission with program standards, which included requirements that measure the longevity and stability of the company, their commitment to the DMC industry and their service levels to clients.
ADME's Destination Management Company accreditation program designates firms that demonstrate advanced knowledge and experience essential to the practice of destination management. The Accredited Destination Management Company (ADMC) designation assists the meeting planning community by identifying and qualifying standards and criteria that are indicative of the highest quality destination management service providers. This program recognized DMCs that meet and adhere to these standards.
“By earning this accreditation, we’ve set a standard within our meeting planning community that produces the utmost in quality DMC services,” stated Francine McKanna, DMCP, president of PRA Las Vegas. “The ADMC program is designed to ensure a high level of professionalism, service and industry best practices for Destination Management Companies. The entire PRA Las Vegas team is thrilled to be a part of this elite group and organization that elevates professional standards within our industry.”
ADME is the only global non-profit association dedicated to increasing the professionalism and effectiveness of destination management through education, promotion of ethical practices, and availability of information to the meetings, convention, and incentive travel industries, as well as the general public.
For the latest comprehensive information about the PRA Las Vegas venue and site options, including hotel, restaurant and attraction news, contact the PRA Las Vegas office and its staff of destination experts at 702.973.1400 or e-mail fmckanna@pra.com.
PEOPLE MAKING NEWS
Chicago CTB names Sargent new senior VP
CHICAGO — The Chicago Convention & Tourism Bureau has appointed David J. Sargent to the newly created position of senior vice president.
Previously serving as senior vice president of sales and marketing for the Orlando/Orange County CVB, Sargent will lead the CCTB sales team in acquiring new meetings and convention business.
Interactive Intelligence CEO to deliver keynote at ITEXPO
 NORWALK, Conn. — Dr. Don Brown, founder, CEO, and chairman of the board for Interactive Intelligence will deliver a keynote address to attendees of ITEXPO West 2009 in Los Angeles on Wednesday, Sept. 2, at 3:30 p.m. titled “Business Takeover – The Day Your Phone System Runs Your Business.”
Dr. Brown will offer contact centers and enterprises alike insights into using unified communications technologies such as presence, queuing and real-time quality monitoring to not only communications-enable business processes, but to fully automate them.
“In this economic climate especially, organizations are struggling to justify the deployment of unified communications,” Brown said. “By using unified communications technologies to actually move, prioritize and track work through a given process, CIOs can finally show significant and measurable benefits.”
Dr. Brown founded Interactive Intelligence in 1994 to develop a standards-based, single-platform “unified” communications solution that would eliminate the cost and complexity introduced by multipoint products. Today, about 3,000 customers use the Interactive Intelligence all-in-one IP communications software suite.
Interactive Intelligence is the third successful company that Dr. Brown has founded. The first was sold to EDS; the second, Software Artistry, went public in 1995 and was subsequently acquired by IBM. As CEO at Interactive Intelligence, Dr. Brown oversees the company’s day-to-day operational responsibilities, including the product and technical direction for the more than 600-person Company.
“The conference content we’ve assembled for ITEXPO West will provide attendees with an unrivaled educational opportunity, and we’re pleased to have visionaries like Dr. Don Brown share their expertise regarding unified communications technologies for enterprises and contact centers,” said Rich Tehrani, TMC president and ITEXPO conference chairman.
“Anyone interested in learning more about UC solutions or next-generation contact center technologies should plan to see this session at ITEXPO,” added Tehrani.
In addition to Dr. Brown’s appearance, ITEXPO West 2009 features keynotes from the following industry leaders – ShoreTel, Alvarion, Sprint, and Clearwire.
Conference registration is open, and additional information can be found by CLICKING HERE.
Prime Design competition during NeoCon East 2009
CHICAGO and BALTIMORE — MMPI would like to invite all design firms on a GSA schedule to compete to showcase their firm during the third annual PRIME DESIGN competition, held at NeoCon East at the Baltimore Convention Center, Oct. 28-29, 2009.
 The deadline to sign up to participate in the event is June 23, 2009. Design firms interested in participating should contact Kari Kemerer at kkemerer@mmart.com, or at (312) 527-7643.
The PRIME DESIGN competition is presented by MMPI and the GSA’s Integrated Workplace Acquisition Center. The unique design competition offers one lucky design firm the opportunity to create GSA’s Integrated Workplace Acquisition Center Booth at NeoCon® East using only innovative products on the GSA schedule in a 20-foot-by20-foot booth space. The design concepts will be posted on the NeoCon East Web site and the firm with the most votes will win the competition.
The premier exposition in the Mid-Atlantic region for the design and management of the built environment, NeoCon East features two exciting days of new products, special events, educational offerings, tours and keynote speakers.
More than 8,000 industry professionals representing architects, interior designers, facility managers, government specifiers and procurement officers, space planners, dealers/distributors, manufacturers and real estate industries visit NeoCon East and rely on this event for innovative ideas and the latest trends.
For more information about NeoCon East, show updates and a complete list of exhibiting companies, visit www.neoconeast.com or call 800.677.6278 (MART).
Contractor News
GES named services contractor for American Coating Show 2010
 LAS VEGAS — GES Exposition Services, Inc., a leader in exhibition and event services, announced that it was selected as the official services contractor for the American Coatings Show 2010, the leading trade show for the paint and coatings industry. The trade show will be held April 13 through April 15, 2010 at the CharlotteConvention Center in Charlotte, NC. The conference begins one day earlier and runs April 12 through April 14.
GES was awarded the American Coatings Show 2010 after producing the successful debut of the American Coatings Show in 2008. The 2008 show featured 331 exhibitors and welcomed about 5,600 attendees from 48 countries with 750 people from 25 countries attending the associated conference. GES received high satisfaction scores on the show’s 2008 exhibitor satisfaction survey.
“We had a very successful inaugural show with GES in 2008, and we look forward to even greater success at American Coatings Show 2010,” said Managing Director of NürnbergMesse North America Dirk Ebener, one of the show’s organizers. “We continue to be impressed with GES’ commitment to clients and their experience with European shows held in the United States.”
“GES is pleased to leverage our experience with worldwide events to execute a show that extends the brand of the European Coatings Show from Germany to the United States,” said GES Executive Vice President and Chief Sales & Marketing Officer Steve Moster.
Some of the products and services on display at the American Coatings Show 2010 will include coating raw materials, laboratory and production technology, testing and measuring technology, environmental protection and occupational health and safety and services.
Destination News
Lakeway Resort Partners with Returning Heroes Home
AUSTIN, Texas — Lakeway Resort and Spa will launch this month, a charitable incentive program for meeting planners to book their meetings at the Austin area Dolce Resort and impact the lives of returning soldiers.
The resort has teamed up with the U.S. Army Bass Anglers in support of the organization Returning Heroes Home.
 The organization has been working to raise $1.5 million to construct a new Warrior Family & Support Center to help meet the emotional and physical needs of wounded heroes of all military service backgrounds. The center will make great strides in the rehabilitation of America’s “Wounded Warriors” and their families by providing an environment that fosters healing and coping with war related disabilities.
“With Ft. Hood, one of the largest military bases, as our neighbor, our staff has come to truly understand the sacrifice that these men give for their country with each year of service. At a time when every dollar is watched closely and cost cutting is the norm, worthwhile programs are often lost in the shuffle of low business levels,” said General Manager, Stephen Bello. “This program will allow us to partner with other organizations through strategic meetings, an already established initiative for their company’s success, and feasibly make a difference.”
Starting in August and running through the end of 2010, all clients that mention promotional code “HERO” in the booking process will have the opportunity for up to two different contributions to be made in their organization’s name to the Returning Heroes Home program. Based on a meeting with ten guest rooms or more, and keeping with the Resort’s “On the Lake” culture, complete bass fishing tackle will be donated to the heroes for recreational use. For meetings with over 25 guest rooms, a donation of 2.5 percent of rooms revenue will be donated to the efforts to phase II of building the support center.
“We provide our clients a superior conference product, attentive staff, and enthusiastic meeting planners, all on the lake,” says Mike Islava, Director of Sales and Marketing. “Now we can also supply them a way to give back as well.”
Lakeway Resort has long been recognized as one of the top meeting, executive retreat and conference destinations in Central Texas. Conference facilities at the 174 guest room conference center, total to 24,000 square feet of flexible, state-of-the-art meeting space, including 17 meeting rooms, with 12 break out rooms and four large ballrooms ranging from 4,000 – 5,800 square feet. Two of the large meeting rooms are equipped with permanent projection capabilities, A/V controls, computer graphics capability, multipurpose lighting, music and sound systems to accommodate the most dramatic presentations. Lakeway also offers a business center, high-speed Internet access and complimentary wireless capabilities.
For additional details on how to participate in the Returning Heroes Home program or to check availability, please contact the sales office at 512-261-7300. For more information on the organization and what they are doing to better the lives of “Wounded Warriors” or to make individual contributions, visit the company’s Web site here!
Situated on the shores of Texas’ renowned Lake Travis, Lakeway Resort has been the preferred destination for an unparalleled lakeside experience for over 25 years. Spectacular views only enhance the 174 guestrooms, suites and villas, 24,000 square feet of meeting and banquet space, dining outlets, and calming experience of San Saba Spa. Located just west of downtown, the resort has long been considered the ideal spot for mixing business with pleasure. As a Dolce Resort, Lakeway Resort is managed by a global hospitality company specializing in the meetings experience and resort destinations. Dolce Hotels and Resorts holds a portfolio of 27 unique properties in the United States, Canada, and Europe, each with its own unique style.
Show News
2010 CES puts spotlight on digital imaging showcase
ARLINGTON, Va. — The 2010 International CES will feature top companies with the latest products in digital imaging hardware and software in its Digital Imaging Showcase.
 Produced by the Consumer Electronics Association (CEA), the 2010 International CES, the world’s largest tradeshow for consumer technology, returns to Las Vegas, January 7-10, 2010.
“Digital imaging connects consumers and their memories across multiple product categories,” said Karen Chupka, senior vice president, events and conferences, CEA. “With consumers looking to improve the quality of their digital libraries, the Digital Imaging Showcase at this year’s CES will be bigger than ever before, as innovative companies exhibit their latest products.”
Digital imaging — and high quality digital cameras in particular — remain a central focus for consumers, as household penetration of digital cameras reaches nearly 80 percent and shipments of digital cameras featuring more than 10 megapixels are projected to increase by 237 percent in 2009. Shipments of digital cameras will generate $6 billion in sales in 2009, with more than 30.5 million units sold.
The Digital Imaging Showcase will feature more than 37,000 square feet of exhibit space, with more than 60 exhibitors in South Hall 3 of the Las Vegas Convention Center. This dedicated exhibit area will feature all aspects of the imaging product category, including cameras and capture devices, storage, software, printers, kiosks, bags and accessories.
Top imaging companies will be featured at the 2010 CES such as ATP, Kodak, Iomega, Tiffen, Wacom and Wynit. Other major imaging companies exhibiting at the 2010 CES include Canon, Casio, Fuji, JVC, Lowepro, Nikon, Olympus, Panasonic, Samsung and Sony.
The 2010 International CES will feature the latest consumer technology products throughout 30 product categories including digital entertainment, high-performance audio, digital imaging, electronic gaming and more.
For more information and to register to attend the 2010 International CES visit www.CESweb.org , the interactive source for CES information.
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Articles this week:
ASSOCIATION NEWS
INTERNATIONAL NEWS
DESTINATION NEWS
Also read exhibit expert Barry Siskind’s column
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Association News
APEX/ASTM Green Meetings, Events Standards final draft ready
ALEXANDRIA, Va. — The Convention Industry Council (CIC)’s Accepted Practices Exchange (APEX) Panel on Green Meeting and Event Practices released the final draft standards for green meetings and events for review and comment by the meetings industry and to the ASTM International for review.
 The process of developing green standards has been a partnership between the U.S. Environmental Protection Agency (EPA), the Green Meeting Industry Council (GMIC) and APEX to answer the need in the meeting and event industry for a uniform measurement of environmental performance.
By submitting the standards to the ASTM for approval, the standards developed will be accredited standards.
The APEX panel and hundreds of volunteers from the meetings industry, government, international organizations and NGOs have devoted countless hours of discussion and refinement over the past two years to draft what will be a very well planned first step in solidifying green meeting practices.
“These standards are an attempt to create a level playing field of what constitutes "green" for the industry. While the standards are voluntary, demand and use by planners and competition will drive adoption,” states Karen Kotowski, CMP, CAE, COO of the Convention Industry Council. “It is exciting to see these standards coming to life and the hard work of so many, nearing completion. Like all APEX standards, they will not remain static but will incorporate revisions as necessary to maintain relevancy. However, this has been the first and most difficult part of the
journey. The panel and all the volunteers should be commended.”
Nine individual topic areas comprise the entire standard and nine separate committees were charged with developing the standards. Those topic areas include Accommodations, Audio Visual, Communication, Exhibits, Food and Beverage, On-site Office, Destinations, Meeting Venue and Transportation. The draft standards will now go out to the industry for review and comment through APEX City Discussion Groups and a blog as well as to the ASTM International for its review process.
City Discussion Groups, events akin to town hall meetings, will be held over the course of the
next few weeks in the following cities: Atlanta, Baltimore, Washington, DC, Ft Meyer, Winnipeg, San Antonio, Denver and San Francisco. Those interested in participating in a discussion group may register through the APEX website at www.apexsolution.org. For those not in proximity to a discussion group, the APEX virtual blog site provides for greater access and participation. The draft standards may be accessed and feedback given at http://wp.apexsolution.org.
As the Green Meeting and Event standard goes through ASTM’s committees and the APEX processes, suggested changes and feedback will be reviewed by the committees and incorporated if appropriate and then submitted in final to ASTM. All comments, whether by City Discussion Group or by blog, are due September 11th in order to be considered before the standards are submitted to ASTM in final format. It is anticipated that the final standards approved by both ASTM and the APEX Commission will be complete by year-end.
Expo! Expo! IAEE’s annual Meeting & Exhibition 2009 registration open
New activities and education offer unique opportunities
DALLAS — "Destination Expo! Expo!" is not only the theme for Expo! Expo! IAEE's Annual Meeting & Exhibition 2009, but the destination of cutting-edge learning and networking opportunities on behalf of IAEE. This year's event will be held Dec. 8-10 at the Georgia World Congress Center in Atlanta, Ga. Registration is now open online at www.iaee.com/expo with special discounted rates in effect until Monday, 21 September.
"Even for an organization like IAEE — that year after year focuses especially on showcasing new ideas and innovations to share with its members - this year's Expo! Expo! is truly an unprecedented opportunity to discover some new and really breathtaking ideas and products," said IAEE President Steven Hacker, CAE. "There is so much to experience that I have been fearful we may be delivering more new products and ideas than our members may be able to process."
New General Sessions
The Opening General Session, sponsored by GES Exposition Services, officially kicks off the annual meeting on Tuesday afternoon. Special guest Dale Irvin is a renowned emcee and professional host, as well as the world's only professional summarizer. His comedy monologues are based on occurrences of the event, giving attendees yet another connecting point and providing plenty of topics for conversation throughout the meeting.
Wednesday morning features a special educational general session, The Art of Social Media Marketing. Social media experts Guy Kawasaki (managing director of Garage Technology Ventures) and Chris Brogan (president of New Marketing Labs, CrossTech Media) offer attendees methods for making the most of today's fast, free, and ubiquitous online tools. During this tactical and practical presentation attendees will learn what can be done, and how to use, social media like Twitter to increase sales and improve marketing techniques.
Association News
NTP pledges $150,000 to the Exhibition Industry Foundation
 DALLAS — The Exhibition Industry Foundation announced a donation of $150,000 from National Trade Productions for the purpose of supporting the recently launched International Center for Exhibitor and Event Marketing.
As announced earlier this year, NTP, owner and producer of TS2, and the International Association of Exhibitions and Events entered a cooperative agreement to collaborate and provide programming at both organizations' annual meetings to meet the full, wide-ranging programming needs of exhibitors, event marketers and show organizers.
An important component of this collaboration is the creation of The International Center for Exhibitor and Event Marketing (The Center) which launched July 21 at TS2 in Chicago and now includes more than 9,000 members who have either joined directly or through their association with IAEE, the Center for Exhibition Industry Research (CEIR) and/or the Exhibitor Service Contractors Association (ESCA).
"On behalf of the entire EIF Board of Trustees, I want to express my gratitude, and thank Bob Harar and TS2 for the extraordinary support that they have provided to EIF,” said EIF Chair Michael Cooke. By supporting the work of The Center, this is yet another way that The Foundation continues to add value to the exhibitions and events industry. This very generous donation from NTP allows for more positive, industry-wide change driven by collaboration and support of the important work EIF is doing. The creation of The Center will offer long-term value at a time when greater resources are a necessity and the constraints of the economy are a reality."
NTP Chairman Bob Harar's vision for The Center is to create the principal, internationally recognized organization representing exhibitors and event marketers. It provides education, networking, data, research and an international platform for the exhibitor and event marketing professional community, primarily through a state-of-the-art Web site.
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Show News
AWFS provides added value with new programs, features
Attendance at AWFS Fair Strong, Despite Recession;
Exhibitors Report They Were Pleased with Buyer Interest
 CITY OF COMMERCE, Calif. — AWFS Fair 2009 proved to be the place for the entire woodworking community to come together, show support and strengthen the industry. Exhibitors reported strong buyer interest, especially from international delegations.
“The show exceeded my expectations by far; our sales have been great,” Gaspar Tellez from Laguna Tools, Irvine, Calif. wrote in a post-show survey.
AWFS added value to the show with new features on the show floor like the Green Desk, smartSHOP and shredding program and had a strong line up of educational seminars. The new features were a huge success and will be expanded and enhanced in the years to come. AWFS, along with exhibitors WEIMA America and Delmac, also showed local support with donations of products made at the Fair to several Las Vegas charities, including The Animal Foundation, The Springs Preserve, Greener Vegas and Habitat for Humanity.
Other exhibitors saw the Fair as a way to keep their brand visible and prepare for the turnaround.
INTERNATIONAL
Record results at Hospitalar 2009
SÃN PAULO, Brazil — The recent staging of HOSPITALAR 2009, International Fair of Products, Equipment, Service and Technology for Hospitals, Laboratories, Pharmacies, Clinics and Medical Offices, in São Paulo, Brazil, closed with new visitor, exhibitor and sales results records. A total of 86,000 professional visits from more than 60 countries was recorded — a 10 percent growth compared to the 2008 staging. The amount of deals and sales by the exhibitors reached US$ 2.5 billion, an increase of 7 percent.
HOSPITALAR 2009 was the largest edition of the trade fair with 1,200 exhibiting companies from 32 countries on 882,600 square feet of exhibit space.
 According to Dr. Waleska Santos, Founder and President of HOSPITALAR, the trade fair’s success was determined by many positive facts: the size of the event has increased by 20 percent the number of visitors has grown significantly and the attendees were more qualified. But the crucial issue was the fact that the Brazilian healthcare market is growing, based on the significant investment increase hospitals and the medical industries received in order to expand and improve the quality of their services. "In spite of the retraction in the global economy, especially in the U.S. and in Europe, the healthcare market in Brazil shows a positive performance, both in public and private sectors", commented Dr. Waleska Santos.
The Brazilian imports of medical products and equipment (not including pharmaceuticals) grew 33 percent from 2007 to 2008, with an increase from US$ 2.7 billion to US$ 3.6 billion. The Brazilian companies also registered growth in sales. Companies associated with the Brazilian Association of the Medical-Dental Industry (ABIMO) reported US$ 3.2 billion in sales in 2008, 5 percent more than in 2007.
“The major Brazilian hospitals have not reduced investments in expansion, improvement and update of their facilities, thus keeping the market in motion,” sadi Dr. Waleska Santos.
More than 400 of the exhibitors at HOSPITALR 2009 were from outside of Brazil, including firms from Argentina, Austria, Belgium, Canada, Chile, China, Colombia, Czech Republic, Denmark, Egypt, France, Germany, Great Britain, Hungary, India, Israel, Italy, Malaysia, Mexico, The Netherlands, Pakistan, Portugal, Singapore, South Africa, South Korea, Spain, Switzerland and Taiwan as well as Turkey, Uruguay and the U.S. A total of 19 of the 39 U.S. exhibitors showcased their products within the successful U.S. Pavilion, organized by Messe Dusseldorf North America.
Second staging of All in Glass trade fair announced
GUANGZHOU, CHINA — The second staging of All in Glass, China International Exhibition for Glass Technology, will be held from Nov. 25-27 at the China Import and Export Fair Complex in Guangzhou, China. An expected 95 exhibitors from around the world will showcase the latest products and technologies for the glass industry on about 86,000 square feet of gross exhibit space.
 All in Glass 2009 will be jointly organized by Messe Düsseldorf China, Ltd. and the China Foreign Trade Centre. Messe Düsseldorf China is a subsidiary of Messe Düsseldorf, renowned as the organizer of glasstec — the leading international glass trade fair. Messe Düsseldorf’s support of All in Glass 2009 ensures that the trade fair will be an international platform.
All in Glass 2009 also has the support of local associations including the Guangdong Glass Association, the Guangdong Provincial Ceramic Society, the Guangdong Supervision and Testing Centre for Glass Product Quality as well as the Guangzhou Architecture & Decoration Association and the Shenzhen Solar Energy Society.
The China International High and New Glass Technologies Forum focusing on “Solar Energy, Building Integrated Photovoltaics, Energy Saving and Environmental Protection” will be one of the highlights at All in Glass 2009. Members of the China Energy Conservation Association for Glass Melter will discuss energy saving power generating technology while the President of the China Society for Renewable Energy will report on new developments in China’s photovoltaic industry. In addition, the Shenzhen Solar Energy Society will host their Annual Science & Technology Conference concurrently, giving visitors and exhibitors the opportunity to attend several events at the same location.
In early 2009, the Chinese government announced the economic recovery programs of the ten pillar industries, including the automotive, petrochemical and electronic information industry. Their output accounts for one-third of China’s GDP. Due to its wide application possibilities, middle to high end glass such as automotive glass, insulation glass and energy saving glass will especially benefit from the recovery programs.
For further information on visiting or exhibiting at All in Glass 2009, contact Messe Düsseldorf North America, 150 North Michigan Avenue, Suite 2920, Chicago, IL 60601. Telephone: (312) 781-5180; Fax: (312) 781-5188; E-mail: info@mdna.com; Visit our web site www.mdna.com.
India’s top Tube Trade Fair returns to the Bombay center in 2010
MUMBAI, India — Tube India International 2010 — The All-Indian Exhibition and Conference for the Tube and Pipe Industries — will be held at the Bombay Exhibition Center in Mumbai from February 10-12, 2010.
 The fourth staging of the event will be jointly organized by Messe Düsseldorf and its subsidiary Messe Düsseldorf India, with the support of the International Tube Association (ITA). Messe Düsseldorf is renowned as the organizer of the leading international trade fair for the tube and pipe industry — Tube Düsseldorf.
Exhibitors will present the latest technologies in the following categories: tube manufacturing machinery, raw materials, tubes and accessories as well as used machinery, process technology tools, measuring and control technology and pipeline and OCTG technology.
Tube India International 2010 will be held concurrently with two thematically related trade shows: Metallurgy India 2010, The International Exhibition on Metallurgical Technology, Products and Services in India and Schweissen & Schneiden India 2010 (welding and cutting). Metallurgy India will also be organized by Messe Düsseldorf and its Indian subsidiary while Schweissen & Schneiden is an event of Messe Essen. When the three events were last held together in 2008, 215 exhibitors from 18 countries showcased their products to 4,009 visitors from all over India and neighboring countries.
For more information on visiting or exhibiting at Tube India International or Metallurgy India 2010, contact Messe Düsseldorf North America.
Venue News
The Brian Setzer Orchestra swings into Las Vegas Market
Home furnishings industry will rock the night at rare free concert
 LAS VEGAS — The Brian Setzer Orchestra will rock into town Sept. 14 with a concert exclusively for 2009 September Las Vegas Market attendees. It’s World Market Center Las Vegas’ way of kicking off an action-packed Market week and launching industry participation of the first ever National Home Furnishings Month.
The home furnishings campus will rock the night away during this VIP performance from three-time Grammy winner Brian Setzer. The “King of Cool,” whose storied 30-year career as frontman of the legendary Stray Cats and leader of his high octane 18-piece “Rockin’ Big Band,” has earned international acclaim for platinum hits such as “Rock This Town,’ “Stray Cat Strut,” and “Jump Jive an’ Wail.”
“The energy of The Brian Setzer Orchestra is fine-tuned to kick off the biggest event in home furnishings this year,” said Robert Maricich, president and chief executive officer of World Market Center Las Vegas. “Our inaugural September Las Vegas Market, with its tens of thousands of new product introductions, coupled with the launch of the first industry-wide National Home Furnishings event targeting consumers, is sure to offer a double dose of optimism for Market attendees. The high energy of the Brian Setzer Orchestra will add to our plan of revitalizing and reinvigorating retailers and manufacturers this September.”
Destination News
RMJM designs Turkey’s first ‘green’ development in financial district
NEW YORK — International architecture company RMJM has announced details of the U.S. $1 billion development it is designing in Istanbul’s new residential and business district, which will be one of the ‘greenest’ projects in Turkey.
The luxury 372,000-square-meter development on a site totalling 107,000 square meters – being designed by RMJM’s New York and Istanbul studios – will be located in the Atasehir district of Istanbul which the Turkish government intends to transform into the country’s new financial district and business center.
Set on a highly visible site that features panoramic views stretching from the Bosphorus Strait in the west to the Princes’ Islands and the Sea of Marmara to the south, the 372,000-square-meter project for Turkish real estate development company VARYAP, part of Varlibas Group International, includes a 60-story tower, 1,500 residential units, a five-star hotel, offices and conference facilities with landscaped public areas and parking facilities. The project, which is expected to serve 20,000 people, is scheduled to be completed in 2011.
The RMJM design team intends to create an iconic complex that takes an innovative approach to planning and sustainability. The development is designed to achieve the LEED certification from the U.S. Green Building Council and, as such, would be the first, sustainable mixed-use development of its kind in Turkey.
The designers carefully analyzed the local site conditions and embraced the topography, climate and surrounding context to maximize the site’s natural potential and inform building orientation and landscaping. This also ensured panoramic views beyond the site, while minimizing solar heat gain to the building facades.
Active ‘green’ design features include rainwater collection sites and facilities to optimize water usage and reduce energy consumption, wind turbine technology, cooling water pools that enhance the external landscape and a co-generation plant that will produce electricity for the development. The unique context and culture of Istanbul is incorporated into the design including a spectral tiled facade, ranging from terracotta to blue to white.
“We’re thrilled to have this opportunity to create a landmark community in Istanbul’s up-and-coming financial district,” said Chris Jones, RMJM Design Principal who leads RMJM’s new Istanbul office. “RMJM’s design not only addresses Istanbul’s culture, climate, architectural heritage and cosmopolitan attitude but also sets a new standard for sustainable design for Turkey. Sustainable design is no longer a trend but a necessity and our client VARYAP embraced the idea from the start.”
M. Erdinç Varlibas, CEO of VARYAP, said: “Our aim is to ensure that we leave a better world to future generations and we believe that the VARYAP MERIDIAN project will raise the standards of the Turkish real estate market generally. The unique design reflects our cultural heritage as well as a true consciousness of the environment, which we strive for in all our projects.”
In addition to creating a new business center, the VARYAP MERIDIAN project offers new types of housing that will bring value to the community. The residential section features 1,500 flats of 450 different types, ranging from studios to five-bedroom penthouse apartments.
The Atasehir district is to become Istanbul’s new financial center – potentially surpassing the existing financial center in the Levent district of the city. Development of Atasehir, which is located on the “Asian side” of the city, was jump-started in 2007 when Prime Minister Recep Tayyip Erdogan instructed the corporate headquarters of several banks to relocate from Ankara to Istanbul in an effort to create more synergy and advance the financial sector. The banks of Ziraat Bankası, Halkbank and Vakıfbank are all expected to relocate from Ankara, as are the Turkish Central Bank, Banking Regulation and Supervision Agency and Capital Markets Board (SPK).
From a transportation standpoint, Atasehir is ideal for development as it is located at the intersection of Sabiha Gökçen Airport and Istanbul's new subway projects, and at the intersection of the two main roads between Istanbul and Ankara. The Mass Housing Administration is directing the planning of the center.
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Trade Show Sponsorship
APCO Audio Visual, Edge Media Group Form Strategic Alliance
LAS VEGAS and NEW ORLEANS — APCO’s 3D Autostereoscopic media technology for sponsorship opportunities at trade shows and events utilizes EDGE’s EV•EX presentation system as its main kiosk support structure.
APCO Audio Visual, Inc. and EDGE MEDIA GROUP announced a strategic alliance that will result in new revenue generating sponsorship opportunities for Trade Show and Event Organizers. This partnership will also enhance the interactivity between the Exhibitor and the Attendee.
“As part of this alliance, EDGE and APCO are taking sponsorships to the next level by providing free standing, ECO-Friendly Kiosk units,” said Jeff Nussdorf, President of EDGE MEDIA GROUP. These innovative units will be strategically located in high-traffic areas of an event or exhibition. In turn, exhibitors will have the opportunity to present their products and services in a dynamic eye-catching manner, immediately grabbing the attention of the viewer, while driving traffic to the sponsor’s booth.
With respect to 3D Autostereoscopic media technology, itself, the technology displays three-dimensional images without the use of typical 3D glasses or any other type of headgear. “In other words, this technology produces a depth perception in the viewer — even though the image is produced by using a flat LCD device,” explains JC Diaz, President of APCO AUDIO VISUAL INC.
Moreover, APCO can take a company’s existing 2D video, PowerPoint or other digital media presentations and add dynamic 3D Autostereoscopic templates to them. APCO can also create completely new 3D content.
Sponsorships at Trade Shows are one of the fastest growing marketing techniques; thus, these sponsorships provide a competitive edge for Exhibitors who choose to take advantage of them. After all, these sponsorships can increase an exhibiting company’s visual recognition, booth traffic, and overall awareness — as well as provide the ability to quantify ROI.
In addition to the 3D Autostereoscopic media technology, APCO offers complete exhibit services, production services and projector rentals for conventions and trade shows, exhibits, product rollouts, web-casts, seminars, general sessions and meetings. The company stocks the best A/V equipment rentals of plasma and LCD Display Monitors, Video Projectors, Computers (desktop and laptop), Staging and Lighting, Networking, Audio, Video and anything else that is needed to make events go exactly as planned. Furthermore, they can handle anything — from a small meeting to a large tradeshow event. APCO’s main offices are located in Orlando, New Orleans and Las Vegas.
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Social networking and
face-to-face marketing
By Barry Siskind
In a recent issue of Trade Show Executive, I read an interesting article about Magic Stick, the winner of the TSE 2009 Innovation Award. Magic Stick is a small gadget, about the size of a computer memory stick that you carry with you. When you see someone also carrying a Magic Stick you can electronically exchange contact information. You each aim, push a button and voila you are networked.
Welcome to the age of High-Tec social networking whose first victims may very well be the handshake and a business card.
Twitter, Facebook, Web 2.0, SecondLife, LinkedIn, Flickr, LibraryThing, Ning, Jaiku, EventPeeps, are here to stay. There is nothing we can do about it nor should we for fear of being labeled Luddites. We should embrace social networking as a positive technology to help us build our personal networks.
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