SIGNAL HILL, Calif. — The Marian Koshland Science Museum has sent one of its inaugural displays, "Putting DNA to Work," out on the road. The popular hands-on exhibit, created by Bowman Design Group in collaboration with design director, Ed Hackley, is scheduled to travel to science museums and centers across the country. Since opening in 2004, the interactive exhibit has educated more than 60,000 visitors about the ways in which DNA sequencing can be put to work.

During the exhibit's tour around the country, tens of thousands of additional visitors will have the opportunity to:

• Catch a fictional criminal based on the FBI's DNA Index System.
• See how scientists identify new infectious diseases using DNA sequencing technologies.
• Explore the use of DNA analysis in crop improvement.

MILWAUKEE, Wis. — In an effort to continue to provide superior creative services for its clients, Derse has added Richard Anderson in a newly created position, Vice President of Creative Services.

In his new role, Anderson is responsible for leading the creative direction of the company and its integrated experiential marketing services. These services include strategic planning of experiential marketing programs, environmental & graphics design, event design & production, and research & measurement. Anderson's industry knowledge and experience will be an asset to the corporate creative group and will expand Derse's event marketing offerings.

Anderson's diverse background includes both corporate and agency experience. As The Coca-Cola Company's manager of the Strategic Event Design Group, he was responsible for working with Coca-Cola's executive teams to design, develop and deliver their key event programs to a variety of constituent audiences.

Anderson's event marketing agency experience includes serving as the worldwide client services lead for IBM and Cisco. He also served as the global experience design practice lead for numerous accounts and as an agency global experience design practice lead. Prior to his event marketing experience, Anderson served as executive producer and creative director for large-scale corporate productions, specializing in IT, pharmaceutical, franchise organizations, and hospitality. His broad ranging experience provides his clients with a keen understanding of how to build an objective-based strategy and then develop effective programs that yield meaningful business results.

"This is an exciting time for Derse. All of our creative resources are now better aligned to move the company to the next level in experiential marketing" said Adam Beckett, President of Derse. "Richard's strong background of communication design expertise will strengthen Derse's ability to help clients realize their face-to-face marketing objectives."

PALM BEACH GARDENS, Fla. — Benny Baez has been named as the Director of Group Sales at PGA National Resort and Spa, one of America's most legendary golf resorts, located in Palm Beach Gardens, FL.  Baez will oversee the sales team located at the resort as well as in key feeder markets around the country.

"We are delighted to welcome Benny to the PGA National Resort and Spa family" said James Gelfand, Vice President of Sales, Marketing and Revenue Development.  "Benny has a strong expertise in the hospitality industry and has been a mainstay in the South Florida travel market for several years.  Benny will be an enormous asset to our executive team."

Baez's hospitality career began in the early seventies where he held positions as the National Sales Manager and later as the Director of Convention Services for the Doral Hotels in Miami and Miami Beach.  Over the past 15 years, Baez has held the positions of Vice President of Sales and Marketing at the Palm Beach County Convention and Visitors Bureau.

Prior to moving back to Palm Beach County, Baez was part of the executive team that opened the Opryland Hotel in Nashville where he held positions as Director of Convention Services and National Sales Manager. Prior to Opryland, Baez worked as a Regional Sales Director for Fairmont Hotels based out of their corporate headquarters in San Francisco.

Baez who resides in Palm Beach Gardens with his wife Betty, will be based at PGA National Resort and Spa in Beach Gardens.

ALPHARETTA, Ga., — Brian Pagel has been appointed Vice President of the Kitchen and Bath Group, the division within Nielsen Business Media that produces the Kitchen/Bath Industry Show (K/BIS) for the National Kitchen & Bath Association.

In his new role, Pagel is responsible for the operational oversight and management of K/BIS. He will also oversee the show's sister brand, Kitchen & Bath Business (K+BB), working to further align K/BIS and K+BB across their various platforms — in print, online and face-to-face.

Pagel reports to Joe Randall, Senior Vice President of Nielsen Business Media's Building & Design Group, who made the announcement.

"We are delighted to have Brian serve in this pivotal role for the enormously successful Kitchen/Bath Industry Show," Randall said.  "Brian is a very experienced executive and group show director.  He has earned the respect and admiration of those who work with him and, with his leadership, we are confident of the continued success of both K/BIS and the K+BB brand."

"K/BIS is the premier event in the building industry, and K+BB is a leading publication for this market," said Pagel. "I am proud to have been selected to lead these two great brands and the outstanding teams of professionals who are dedicated to making them successful year after year.  Our goal is to continue the expansion of the show, working with K+BB to leverage our leadership position, while maintaining the high standards and quality presentation that have been a hallmark of K/BIS and the NKBA for many years."

Pagel joined Nielsen Business Media (formerly VNU) in 1998 as an Account Executive for Apparel Industry Magazine. Three years later, he moved over to the expositions group and joined the staff of the Imprinted Sportswear Shows (ISS) as an Account Executive.  In 2005, Pagel was named Group Show Director for ISS, where he managed seven regional events for the decorated apparel marketplace and an event for the promotional products market as well. Last year, Mr. Pagel was named Vice President of Nielsen Business Media's Apparel Group, assuming responsibilities for Impressions Magazine, sister publication to the Imprinted Sportswear Shows.

A graduate of the University of Kansas, Pagel has more than 13 years of marketing and media experience.

The 2009 Kitchen/Bath Industry Show will be located at the Georgia World Congress Center in Atlanta, Ga., May 1-May 3.

MERRILLVILLE, Ind. — White Lodging has announced the appointment of Keith Morgan as the new general manager of the Hilton Garden Inn Austin North.

Most recently, Morgan served as Impact General Manager for one of the company's seven regions, overseeing operations at the Hilton Garden Inn San Antonio Airport.

The Hilton Garden Inn Austin North is scheduled to open in May 2008 and will unveil 117 guestrooms with modern enhancements, great amenities, and easy access to all downtown Austin has to offer. White Lodging, already Austin's largest hotel owner/operator, currently operates 16 hotels in the Austin market and has ambitious growth plans to add more than 100 hotels and $1.5 billion in managed sales to its portfolio over the next five years.

"Keith has a track record of success in the various positions he has held," said Dave Sibley, President & CEO of White Lodging's Hospitality Management Division. "I look forward to watching him flourish in this role and for our continued expansion in the Austin market."

Morgan joined White Lodging in June 2000, after receiving his bachelor's degree from Texas Tech University. He has held several positions within the company including work as housekeeping manager for the Courtyard Austin Central and general manager roles at both the Fairfield Inn & Suites Austin Central and Residence Inn Austin South. Morgan also served as opening general manager at the Courtyard Austin Airport and heads up the company's recruiting efforts at his alma mater in his role as account executive.