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Trade Show Expo
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PEOPLE MAKING NEWS

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ASSOCIATION NEWS

Trade Show Exhibitors Association
names Weisgal executive director

TSEA Management

CHICAGO — Arthur Veale, CME, CTSM, Chairman of the Board of Directors of the Trade Show Exhibitors Association, announced that the association is embarking on a new strategic program to better serve its members. As the first action, the Board appointed Margit B. Weisgal, CME, as the organization’s new Executive Director.

Stephen Schuldenfrei, President of TSEA for the past three years made public his long planned retirement.

“We wish Steve all the best,” said Veale. “Steve served TSEA with great enthusiasm and energy for many years both as President, a term on the Board of Directors and as a dedicated champion of exhibit and event professionals.”

Veale had high praise for the Board’s selection of Weisgal as the new executive director.

“We welcome Margit and are looking for great organizational advancement under her leadership,” Veale added. “Her in-depth knowledge of the trade show industry promises to send TSEA in exciting new directions and make it even more effective and responsive to our members.

Weisgal has been with Sextant Communications, a trade show exhibitor education and consulting firm, for almost 20 years.  She is the author of Show and Sell, 133 Business Building Ways to Promote Your Trade Show Exhibit, and has been an active member of TSEA for many years, serving on many committees and, in 2007, receiving its Distinguished Service Award.

In addition, her background includes TV commercial production, sales promotion, marketing management, and exhibit and show management.  She has written numerous articles in industry publications and in mainstream media such as BusinessWeek. Weisgal also teaches marketing and entrepreneurship at the University of Baltimore.

The Trade Show Exhibitors Association has been the voice of exhibit and event marketing professionals in the industry for over 40 years. TSEA provides knowledge to marketing and management specialists who use exhibits and events to promote and sell their products as well as to those who supply them. For more information on TSEA contact Christina Foster at cfoster@tsea.org or 312-842-8732.


iBAHN, IAEE services launch world-class converged network and technology solutions platform

expoConnex, powered by iBAHN, Developed Exclusively for IAEE Members

iBAHN logoDALLAS — iBAHN, a provider of managed broadband and network solutions for the meetings and hospitality industries, and IAEE Services Inc., the for-profit subsidiary of the International Association of Exhibitions and Events, now offer a co-branded and jointly-developed offering — expoConnex — a managed network of services and technology solutions, exclusively for IAEE members' exhibitions and events.

"After an extensive review process of the capabilities of iBAHN, the IAEE Services Board of Directors is excited to launch expoConnex, powered by iBAHN," said Cathy Breden, CAE, CMP, executive director of IAEE Services. "Adding this high-level of technology to our membership benefits is a valuable service, and we look forward to members benefiting from this partnership."

iBAHN is positioned to leverage its experience of providing solutions to Fortune 500 companies for events and meetings throughout the world by making available expoConnex - the solution to address broadband and other network-related technology needs, within a secure, managed environment. For IAEE members, the greatest benefits of expoConnex will be derived through iBAHN's vast experience in providing state-of-the-art technology services to meetings, conferences and exhibitions. Additionally, IAEE members will receive preferred pricing for these new "must have" technology capabilities. In addition to the state-of-the-art technology services, expoConnex will offer lower costs for these services for both organizers and exhibitors.

[READ ENTIRE ARTICLE]


INDUSTRY RECOGNITION

Freeman Global

Freeman wins two design awards at Globalshop

Global ShopDALLAS — Freeman has received two design awards at the recent GlobalShop show in Chicago.  Exhibits created for Impact Fulfillment Services and for Fleetwood were singled out for awards by show judges.

The Fleetwood exhibit at GlobalShop was named "Outstanding Booth." The custom-built, 20 ft. by 60 ft. booth was designed to be a calming oasis on the show floor; it was completely surrounded by sheer fabric hung from the exhibit hall ceiling. Freeman will reconfigure the exhibit so that Fleetwood can also use it at the 2009 GlobalShop.

An exhibit developed from a combination of rental modular structures and custom components for Impact Fulfillment Services was selected "Best in Pavilion Booth" in the Retail Merchandising category. Best in Pavilion awards highlighted the most innovative, creative exhibit spaces on the show floor -- a particular distinction for a booth based on rental structures. In addition, this 20 ft. by 20 ft. exhibit was nominated as a finalist for "Best in Show". It featured custom lighting, high-end furniture and high quality artwork to reinforce the client's brand image.

GlobalShop focuses on the convergence of retail design and technology. Attendees see the latest in retail store design materials and experience interactive design concepts at one of the largest retail trade fairs in the country.


SHOW NEWS

NAB Show figures highlight global aspect of event

LAS VEGAS — The National Association of Broadcasters reported that 105,259 attendees registered for the NAB Show, the world's largest electronic media show covering filmed entertainment and the development, management and delivery of content across all mediums. NAB also reported a record-high of 28,310 international attendees.

"These figures demonstrate convincingly the staying power of the NAB Show brand," said NAB Executive Vice President Dennis Wharton. "The record international attendance is proof positive that the NAB Show is truly the undisputed global leader in the content marketplace."

International and news media attendance figures are included in the overall registration number. The figures are based on pre-show and onsite registration. Final registration data will be available following the show.

The NAB Show took place April 11 - 17, 2008 in Las Vegas (exhibits open April 14). It is the world's largest electronic media show covering the development, delivery and management of professional video and audio content across all mediums. More details are available at www.nabshow.com.


Cosmoprof

Cosmoprof North America is in the business of beauty

LAS VEGAS, Nev. — Cosmoprof North America provides an economical and exciting way to consult with hundreds of beauty industry leaders and provides maximum exposure for new brands from across the global marketplace. The trade show will take place July 13-15 at the Mandalay Bay Convention Center in Las Vegas.

Cosmoprof North America is the premier business-to-business beauty event in North America. This all-encompassing beauty trade show is organized by product categories that cover the entire spectrum of the beauty industry.

New trends from all segments of the beauty industry can be found by visiting the following pavilions: Cosmetics Personal Care, Packaging, Contract Manufacturing & Private Label, Spa & Wellness, and Professional Hair, Nails & Tools. The Country Pavilions enhance the show by providing a global perspective on emerging trends. This event also provides ample opportunities to catch up with existing business contacts and friends, in addition to networking and making new connections during the special events planned during the course of the three-day trade show. 

For more information on Cosmoprof North America, visit www.cosmoprofnorthamerica.com.


Winter 2009 Las Vegas Market to run February 9-13

Shift reflects commitment to meet evolving needs of buyers, exhibitors

LAS VEGAS — World Market Center Las Vegas announced that the Winter 2009 Las Vegas Market will take place from Feb. 9 to Feb. 13, 2009. Market officials say these Market dates best align with exhibitor business cycles, relieve industry show conflicts and fall during a period in which Las Vegas hotel rates are more favorable for U.S. and international attendees.

LVMarket Logo"We are committed to meeting the evolving needs of our customer base, and adjusting our Market schedule is one way of doing that," said World Market Center Las Vegas President and Chief Executive Officer Robert Maricich. "In evaluating optimal product introduction schedules, buyer and exhibitor commitments, the international show calendar, as well as the opportunity to negotiate the best hotel rates in Las Vegas for our attendees, we identified Feb. 9 to 13 as an ideal time to host Winter 2009 Las Vegas Market."

With the highly anticipated summer opening of Building C at World Market Center, the world's fastest growing trade complex has the ability to concentrate every exhibitor and buyer on its ultra-modern, integrated 57-acre campus in Las Vegas. No longer restricted by the availability of premium off-site exhibition space, Maricich says World Market Center has greater flexibility than ever before in establishing event dates.

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INTERNATIONAL NEWS

Ovation Global DMC announces expansion in Asia Pacific meetings and incentive market

DUBLIN, Ireland — Ovation Global DMC continues its global expansion with the opening of the company's first office in China. Announced last week to the global meetings and incentive market at the leading events show IMEX, Frankfurt the announcement represents an ambitious expansion of the Ovation Global brand launched in 2007.

This new development draws on the experience of an expert local team in delivering high touch incentive and corporate meeting programs in the vibrant Chinese market. The China Meetings Industry Research Report 2007 highlighted that 82 percent of the international buyers surveyed planned to increase their annual event expenditure in China in 2008. With Beijing forecast to be the most used destination, Shanghai is expected to rank second, increasing its market share from 39 to 68 percent.

Commenting on the announcement, the company's Managing Director Patrick Delaney said "We have been keen to develop an Ovation presence in China for some time and believe the opening of our office in Shanghai will redefine the concept of destination management services by offering fully integrated services in one of the world's most dynamic and motivational destinations''. Joint Managing Director Pádraic Gilligan added "China was missing on the Ovation Global map and I am delighted this office is now reality. We are extremely happy to be able to offer new DMC capabilities in China to Ovation Global's loyal customer base."

Ovation Global DMC is the world's first global, wholly owned DMC organisation offering consistent world class standards at 13 local destination locations around the EU, Gulf States of the Middle East and Asia. Ovation's German office, headed by Matthias Spacke, is based in Berlin, the city ranked second best internationally for meetings in the current 'International Association Meetings Market 2007' study released by the International Congress & Convention Association.


Frankfurt

German meetings, conventions market
experiences continued upswing

FRANKFURT AM MAIN, Germany — There was good news for the German MICE industry at the sixth annual IMEX, the worldwide exhibition for incentive travel meetings and events held in Frankfurt.

According to a study of the meetings and events market in Germany conducted by "Meeting & EventBarometer 2008," Germany is rated the best event destination in Europe, ranking second only to the USA worldwide. The number of events held in Germany increased by six percent, reaching 2.8 million.  The number of participants increased even more - by eight percent. Some 314 million individuals attended German meetings and events in 2007 - almost four times the population of the Federal Republic of Germany.

German facilities are well able to accommodate the growth. There are some 6,200 hotels, convention and event centers offering  capacity for at least 100 persons in row seating currently available  to meetings and event organizers — six percent more than in previous years.

"The results of the new "Meeting & EventBarometer" are of great importance for tourism in Germany" remarked Petra Hedorfer, the CEO of the German National Tourist Board. "Our country is not only a popular vacation destination, we are also highly regarded worldwide as a business travel destination. Almost one-third of the trips taken to Germany are professionally motivated."

"One crucial result of the study that I would like to emphasize is the continued growth of demand for meetings and events in Germany. Meetings are not only being held in Germany more frequently ,these meetings are attracting increasingly larger numbers of participants," commented Lutz P. Vogt, Managing Director of the German Convention Bureau.

According to August Moderer, President of the European Association of Event Centersfd (EVVC), "Our study indicates that there has been a growing appreciation of events facilities in Germany. Maintaining this level of interest and expanding it will depend on the high level of professionalism exhibited throughout the industry."

Presentation of the press conference and 10 detailed press releases about the study are ready for download at http://www.gcb.de/ENG/press_center/gcb_news.htm.


Germany is European Market Leader when it comes to meetings and congresses. This has been confirmed again by the current 'International Association Meetings Market 2007' study released by the International Congress & Convention Association.

Germany has achieved the lead position in Europe for the fourth year in succession and second place worldwide. Spain, in fifth place last year, has passed by England and France into third place.

German meetings industry representatives should not only be pleased about this continuity of excellent performance but also about their clear upwards trend: the gap between Germany and global leader U.S.A. has closed, whereas the distance between Germany and its other competitors has increased. And in the international city ranking: Berlin, last year at position number five, has taken a great leap forward to second place.


PPAI Gallery


VENUE NEWS

New Doubletree Hotel now open in Denver Tech Center

DoubleTreeGREENWOOD VILLAGE, Colo. — After a $15 million renovation, the Doubletree Denver Tech Center is now welcoming business and leisure travelers to this thriving south Denver community with the hotel brand's legendary chocolate-chip cookies and its luxurious Sweet Dreams beds.

This landmark building, formerly known as the Hotel Denver Tech Center, remains an icon, transformed by Stonebridge Companies, owner and operator of a leading hospitality management and development company for Hilton Hotels, Marriott International and Starwood Hotels and Resorts.

For the Denver-based Stonebridge Companies, deciding on the right brand for each marketplace is an art. "We felt that the upscale Doubletree brand was an excellent fit for the area," says Navin C. Dimond, President and Chief Executive Officer of Stonebridge Companies. "This property will be a hot-spot in the Denver Tech Center. It has been re-imagined and re-designed with a smart collision of colors and influences that fill the hotel with energy and liveliness inside and out. The bright, modern design creates a new kind of casual luxury."

The hotel will cater to convention attendees, business travelers and leisure travelers. Unique features at this full-service, 305-room property include the Sweet Dreams sleep experience in every room: a custom-designed mattress, jumbo down pillows and luxurious linens. Each ultra-comfortable guestroom has a crisp interior design in vivid hues and is outfitted with a 37-inch LCD television and granite finishes in the completely refurbished bathroom. Guests have access to free wireless Internet in each guestroom and in public areas throughout the property. Meeting and banquet facilities feature state-of-the-art technology and 20,000 square feet of space available in various configurations. The focal point is the 6,600-square-foot Citrus Ballroom with splashes of orange zest throughout the room to spice up any social occasion.

The popular DazBog Coffee Shop serves up its famous Russian blend in the Doubletree's atrium/lobby, while the adjacent ZINK kitchen + bar, also owned and managed by Stonebridge Companies, delights sophisticated diners with its modern global cuisine in an intimate 100-seat setting. Signature libations and small plates will be served in the hip Zbar, making it "the-place-to-be" for locals to gather. Complimentary chocolate chip cookies at the front desk are standard check-in treats at all Doubletree hotels.

Guests will enter the hotel via the transformed porte cochere that will soon be accented by a steel, rectangular sculpture by renowned local artist Ed Dwight. The stunning lobby is filled with eclectic furnishings while an invigorating atrium boasts bold colors and geometric designs.

The Doubletree DTC is located at 7801 East Orchard Road. For additional information, go to www.denvertech.doubletree.com.


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EXHIBIT EXPERTISE

Siskind

Are you a hunter or a fisher

By Barry Siskind

What is the difference between a hunter and a fisher?

A hunter knows ahead of time what he is chasing; deer, pheasant or rabbits. A fisher, on the other hand casts a large net hoping that what is caught is of use. When the net is pulled in there may be some fish that are eatable and quite tasty but there will also be lots of things that simply get thrown back.  The result for the fisher is lots of wasted resources and lost opportunities.

The same analysis holds true for your exhibit program. If you are a hunter you have carefully determined the profile of your quarry. If you are a fisher you end up simply hoping for the best.


PEOPLE MAKING NEWS

Freeman Popolo Parsons

Freeman announces management changes

DALLAS — Freeman announced a series of senior level promotions as part of the company's ongoing management development and succession program.

Donald S. (Don) Freeman, Jr., chairman and chief executive officer, retains his position as chairman and is being succeeded as CEO by Joe Popolo, formerly president. Carrie Freeman Parsons becomes vice chairman in addition to her duties as chief marketing officer.

John O'Connell moves from executive vice president and chief operating officer to president. Jeff Price, formerly executive vice president, becomes chief operating officer of the exposition services division.

Price OConnel

Don Freeman will continue to play a key role in the company's customer relations and industry activities, in monitoring its financial goals and performance and in guiding the company's strategies, character and culture. Among other specific duties, he will continue his involvement with customers and will also represent the company at major industry meetings.

The changes will be effective July 1, 2008, the beginning of Freeman's fiscal year.

"These new assignments reflect a carefully planned transition that has been taking place over several years to assure a smooth and seamless integration of the next generation of Freeman management," said Don Freeman.

The promotions illustrate the depth and breadth of Freeman's management talent. They are the natural result of our training and development programs, which have long been central parts of our corporate strategy and culture, and integral to the company's growth and success."

Freeman will continue to be owned by the Freeman family and the company's Employee Stock Ownership Plan," Don Freeman said. "Employee ownership has been an integral part of the company's family culture and enables us to make long-term decisions that are to the benefit of our customers."

Don Freeman joined the company in 1964 as manager of the Des Moines branch. After serving in many other capacities, he became president in 1972, and in 1977 was named chairman and CEO upon the death of his father and company founder Donald S. "Buck" Freeman.

Freeman is the world's leading provider of integrated services for face-to-face marketing events, including expositions, conventions, corporate events, and exhibits.  The company is headquartered in Dallas, Texas, and has offices in 41 cities across North America.  Freeman produces over 3,900 expositions annually, including 100 of the largest 200 U.S. trade shows, and over 10,000 other events worldwide.  Founded in 1927, the company remains privately held by the Freeman family as well as the full-time employee owners through an Employee Stock Ownership Plan.


Rob Wendland receives United Van Lines operations achievement award

Wendland Sandy
Rob Wendland and his wife Sandy.
ST. LOUIS — Rob Wendland, Hollander International Storage and Moving Company, Elk Grove Village, Illinois was honored with the United Van Lines' 2008 Operations Achievement Award at United's national sales and operation conference, held recently in St. Louis.  Hollander International Storage and Moving Company is an agent of the worldwide household goods transportation van line.

The recognition acknowledges excellent individual performance in the field of operations. Only one individual is chosen for the annual award from the employees at the more than 450 domestic United agencies.

Wendland attended Western Illinois University and received a bachelor's degree in business and focused his studies on marketing as well as transportation and physical distribution.

In 1990, Wendland received his master's degree in business administration from Western Illinois University.

Wendland joined Hollander in 1993 as a project manager. He steadily took on more and more responsibility working as a local dispatcher, then a long-distance dispatcher before taking on his current role as Director of Operations in 2006.

United Van Lines transports household goods, electronic equipment, trade show exhibits and displays, works of art, and specialized freight. United, with headquarters located in suburban St. Louis, maintains a network of 1,000 affiliated agencies in 135 countries around the world. More information about United and its services can be obtained through the company's Web site at www.unitedvanlines.com.


Stan Crumbaugh named chairman of
American Rental Association

CrumbaughMOLINE, Ill. — A local businessman has been named chairman of the board of the American Rental Association (ARA), an international trade association serving the equipment rental industry worldwide.

Stan Crumbaugh, owner of Independence Rent-All, Independence, Mo., most recently served as ARA's 45th president and assumed the role of chairman of the board last month in Las Vegas at the close of The Rental Show, ARA's annual trade show and convention.

As ARA's chairman of the board, Crumbaugh is responsible for guiding a 19-member board of directors, and their related work. Crumbaugh's volunteer experience on behalf of ARA also includes his service as region six director from 2002 until 2006 and participation on many ARA committees. He has also served as president of the ARA of Missouri and the Associated Rental Stores of Kansas City.

ARA's volunteer board of directors includes rental business owners and associate members who work with ARA staff to oversee the association and its programs. Each director serves a two-year or three-year term, with a third of the members changing each year. The purpose of ARA is to promote the success of members and advance the growth of the equipment rental industry, which generates annual rental revenue of $42.3 billion in North America.

"Stan is an exceptional leader of the association and within the equipment rental industry. Under his direction as president, we continued to develop our organization to offer more value to our members," stated Christine Wehrman, Executive Vice President and CEO of ARA. "We look forward to continued leadership under Stan's guidance as the chairman of the board."


Bowman Design Group adds Jake Huttner
as senior designer

HuttnerSIGNAL HILL, Calif. — Design firm Bowman Design Group continues to expand its capabilities with the addition of Jake Huttner as Senior Designer. Huttner will be responsible for production management and design.

Huttner's multi-disciplinary experience combines a foundation in design with a thorough understanding of the production process-as well as extensive expertise in corporate branding and marketing communications. He was most recently senior art director for InterCommunications.

Prior, he was an exhibit designer at Southern California Edison, where he applied his graphic design background to create a variety of communications and environments including tradeshow exhibits, permanent installations, interactive kiosks and special event collateral.

Self-described as detail-oriented and outgoing, Huttner sharpened his production skills early in his career as floor manager at a graphics production facility. He was selected by Bowman Design Group because his ability to create smooth workflow between client, designer and contractor will be an asset to the firm's approach which is based on client collaboration and precise execution.

"Jake's expertise in steering complex projects through design and production ensures that our clients' projects are completed on time and within budget," said Tom Bowman, President of Bowman Design Group.

Los Angeles-based Bowman Design Group translates complex ideas into engaging stories. The results are unique and memorable exhibitions, events, multimedia, and print communications for corporations, museums, and other institutions. Clients include the National Academy of Sciences and Scripps Institution (in collaboration with Ed Hackley), Florida Crystals, Clif Bar, Northrop Grumman, Kid City (The Children's Museum of Tampa), and World Cup Soccerfest. Learn more at www.bowmandesigngroup.com.


Global Spectrum’s
Shura Lindgren receives Zonta Award

Shura LindgrenST. CHARLES, Mo. — Global Spectrum's Shura Lindgren, General Manager of the Saint Charles Convention Center, received the First Zonta Yellow Rose Award for her efforts in community service as a "Woman of Influence" in St. Charles County.

"I have always believed that the ability to give back to your profession or community is really the byproduct of the love and support of your family, friends, staff, and employer," said Lindgren.

"One of the many reasons Shura was chosen for this award is that she encourages her staff to give back to the community through the Global Spectrum Charities initiative," said Brenda Fraser, Zonta President.

Since the center opened in 2005, Lindgren has encouraged the Global Spectrum staff to participate in at least one philanthropic activity each year.  In 2007, those efforts led the Global Spectrum staff led to 100-percent full-time staff participation in this initiative through Global Spectrum Charities.

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