Tracey Brenneman, CMP
Allied International, PRA Destination Management expand operations to provide global sales support
 SAN DIEGO, Calif. — Allied International and PRA Destination Management, Inc. have expanded its international market share with its first global destination management company presence in the Canadian market, according to Laura Rednour, president of PRA Destination Management, Inc. Heading up the new Canadian sales force is global sales manager, Tracey Brenneman, CMP and top sales manager for the PRA system.
As the Global Sales Manager, Brenneman is charged with developing and servicing international accounts on behalf of Allied International which includes three brands; Allied Europe, Allied Arabia and PRA Destination Management, Inc., while expanding sales opportunities to promote the unique destination management services offered through Allied and PRA in Canada.
In the expanded role Brenneman will identify, qualify and manage Allied and PRA clients' DMC business needs, as well as manage international relationship requirements for preferred vendor, multi-city, and multi-year agreements. As part of the PRA system since 1996, Brenneman consistently ranks in the top sales position for the company. In this new role, Brenneman will apply her vast sales knowledge and DMC skill set to an international audience.
 "Allied International and PRA have identified Canada as a major growth market for our company and are pleased to now have a solid presence to better serve this destination," Rednour said. "Although PRA Destination Management has previously served the Canadian marketplace, now with a dedicated team in place, our Canadian-based global sales force is able to offer a local connection to assist our client base. Tracey will represent our company well with her extensive direct business to business sales background and strong track record of establishing long-term relationships. We look forward to much success in our new business venture."
From inclusive event production, to program logistics, transportation system management, excursions and team building activities, Allied and PRA brands in 29 global destinations, deliver the utmost in experience, design, development and management of programs for every size and budget. For more than 30 years the companies have delivered top-notch programs from continent to continent with the consistent service and shared domestic and international knowledge base of the most highly motivated, creative and seasoned hospitality professionals.
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